We partnered with The Chopstick, a small, multigenerational family restaurant to bring their story online for the first time. Through a custom-built website, we helped modernize their presence while honoring their story, making it easier for new customers to discover them and longtime patrons to stay connected. The result was a fresh, functional digital home that reflects both their tradition and future.
Running a restaurant takes a lot of work, and as small restaurant owners know, there isn’t time to work on a website, let alone try and understand what marketing metrics matter and what don’t. That’s where Outset stepped in to provide simple, straightforward work so they didn’t spend their time trying to learn it all - that’s our job.
The project's outcome was a fresh, functional website that meets the needs of their customers. Designed with both the family’s legacy and their customers’ needs in mind, the new site makes it easy for visitors to explore the menu, get to know their story, and place orders or plan visits with ease.
It wasn’t just a modern upgrade, but a digital extension of this restaurant that’s kept their community coming back for generations.
